Massive changes in lifestyles and user behavior have an impact on hotel properties. Challenges can include excessive operating costs, declining rental income, limited functionality of the existing building and an outdated hotel and room concept. Also, regular technical and energy efficiency upgrades are necessary to simply maintain the value of the property. In addition to which, property owners must meet climate goals and ESG requirements.

Drees & Sommer hotel experts support you with the renovation, revitalization and repositioning of your existing hotel. With a clear focus on the operators and guests and their needs, we identify possible structural and conceptual improvements to your hotel property and support you during implementation – ensuring that the best years for your property still lie ahead.

To what extent does the optimization of existing hotels affect you?

• Are you wondering how you can best future-proof your hotel?
• Are you planning to renovate your existing property and wish to explore all possible optimization options?
• Would you like to highlight the USP of your hotel, both structurally and conceptually, to ensure long-term customer loyalty?
• Are you considering how you can integrate trends such as extended stay, coworking and coliving into your existing property?
• Do you want to develop a viable renovation agreement as part of your lease agreement?
• Are you aware of all the legal requirements you must meet as the owner – or fulfill as the operator when renovating – for example to comply with the criteria of the EU taxonomy?existing
• Do you want to ensure that your hotel and its operation are sustainable, digital and economically viable in the long term?

These are the topics you must address

• Revitalization strategy
• Concept validation
• Repurposing of the property
• Modernization of the hotel
• Spatial efficiency
• Increased efficiency of building operation
• Energy efficiency upgrade
• Sustainability standards
• Operator / tenant coordination (renovation agreement)
• Remodeling during operation
• Digitization

Our process for the optimization of existing hotels

Optimization of your existing building allows you to actively shape its future. This requires a technically sound strategy, comprehensive analysis, and a precise plan for implementation.

We work with you to develop the specific performance profile during a kick-off workshop. To identify possible optimization potential of your hotel property and hotel operation we first have to undertake a comprehensive assessment of the current situation (including building systems equipment, fitout, cost-efficiency, etc.). Based on the findings, we then show you possible measures to upgrade your hotel or its operation and examine their feasibility. The definition of specific measures – for example involving maintenance, energy efficiency upgrade and the conceptual repositioning of the hotel – then allows a detailed implementation plan to be drawn up. On request, our hotel experts can also examine the extent to which the various concepts can be implemented with the hotel in full operation.

Our professional project managers will be happy to ensure the successful implementation of the agreed measures. Our services are always provided with the involvement of the relevant Drees & Sommer expert teams.